Leadership Assessments
ADI evaluates executive leadership behaviors through structured assessments and upward feedback, helping organizations identify strengths, blind spots, and the specific actions influencing culture, engagement, and results.
ADI helps organizations understand how executive behaviors shape culture, accountability, engagement, and business results. Using behavioral science, surveys, assessments, and leadership consulting, we identify the patterns influencing decision-making and team performance, then turn those findings into practical strategies leaders can apply across the organization.

Behavior-based consulting, assessments, and leadership solutions for stronger executive alignment and measurable organizational performance.
ADI evaluates executive leadership behaviors through structured assessments and upward feedback, helping organizations identify strengths, blind spots, and the specific actions influencing culture, engagement, and results.
Our culture analysis uncovers the behavioral patterns, systems, and reinforcers shaping executive team performance, then translates findings into a practical roadmap for sustainable organizational change.
ADI analyzes how executive decisions and leadership habits affect engagement, discretionary effort, and retention, providing behavior-based strategies that help leaders build trust, clarity, and commitment.
We help executive teams align people, systems, and processes around strategic goals using measurable, repeatable behavioral methods that support accountability, coaching, and long-term performance improvement.
ADI delivers leadership workshops that teach executives the science behind behavior, giving them practical tools to improve communication, coaching, collaboration, and change leadership.
Our consultants work with executive teams to diagnose performance barriers, redesign reinforcing systems, and implement evidence-based leadership practices that produce measurable business outcomes.
Executive teams set the tone for the entire organization. ADI uses behavioral science to analyze how leadership actions, feedback patterns, incentives, and decision-making processes influence culture and results. Our services help leaders move beyond assumptions, uncover what is truly driving performance, and build practical systems that improve alignment, accountability, engagement, and long-term business outcomes.

See how organizations use ADI’s behavioral expertise to strengthen leadership and improve performance.
ADI brings deep behavioral expertise and practical business application to executive leadership challenges.
Over 45 years applying behavioral science to measurable business and leadership performance improvement.
Our methods are grounded in behavior analysis, not personality trends or subjective leadership theories.
Assessments and surveys translate directly into coaching plans, system changes, and executive action.
ADI supports organizations worldwide with scalable consulting, workshops, and multi-language survey solutions.
Experienced behavioral experts guiding executive performance improvement.
Founder
Dr. Aubrey C. Daniels is the founder of Aubrey Daniels International (ADI), a globally recognized leader in applying the science of behavior to business performance for over 45 years. He is widely credited with introducing the phrase "Performance Management" to describe how organizations can motivate employees to enthusiastically deliver results. Grounded in his deep expertise in Applied Behavior Analysis, Dr. Daniels built ADI on the principle that understanding behavior and identifying what truly reinforces people unlocks exceptional performance. He is the author of several bestselling management classics, including Bringing Out the Best in People and Performance Management, and has transformed organizational cultures across diverse industries worldwide. His work continues to shape how leaders think about sustainable, behavior-based performance improvement.
Senior Vice President
Judy Agnew serves as Senior Vice President at Aubrey Daniels International, where she applies her extensive expertise in behavioral science to help organizations achieve measurable, lasting performance improvements. A dynamic and compelling speaker, Judy has the rare ability to energize and inspire audiences of all sizes, delivering presentations that challenge conventional thinking and motivate meaningful change. She is the co-author of Safe by Accident, a resource that brings behavioral science principles to workplace safety. As an expert presenter and advisor, Judy works with leaders across diverse industries to translate the science of behavior into practical strategies that enhance employee performance, strengthen organizational culture, and drive sustainable business results.

President and Chief Executive Officer
Tom Spencer joined Aubrey Daniels International in 2000, initially serving as Director of Strategy Integration and Chief Operating Officer. For more than 36 years, Tom has provided consulting services in areas such as instructional and performance systems, behavioral process design and improvement, leadership development, and strategy integration and implementation. Tom's approach to consulting is pragmatic and grounded in the science of behavior, creating positive change in management practices, organizational systems, and critical business results. Tom earned a doctorate in psychology (behavior analysis) from West Virginia University and a master's degree in applied behavior analysis from Northeastern University.

Senior Vice President of Consulting Services
David Uhl is a results-driven leader who helps clients in aerospace, energy, mining, manufacturing, healthcare, financial services, and customer care maximize the Discretionary Effort of their employees. With more than 34 years of experience, David is a seasoned executive coach, change leader and master facilitator who is adept at applying behavioral science technology to accelerate and sustain organizational change and performance improvement. David is a frequent conference presenter, invited to deliver sessions that address leadership and organizational challenges, particularly those that relate to high-hazard environments or the rapid execution of organizational change.

Vice President
Specializing in performance and systems analysis and the development of behavior-based implementation strategies, Bart Sevin helps clients create long-term organizational change. As a highly trained and experienced Board Certified Behavior Analyst, Bart helps organizations examine systems, processes, and people strategies to ensure that their motivational initiatives are aligned to promote business success and drive their desired outcomes. Bart works with clients from a variety of business sectors, including Manufacturing, Energy, Banking, Heavy Construction, Automotive Financial Services, and Insurance. Bart received his Ph.D. and M.S. in behavioral psychology from Auburn University.
Executive team behavioral analysis services examine how senior leaders’ actions, communication patterns, feedback habits, incentives, and decision-making processes influence organizational performance. ADI uses behavioral science, assessments, surveys, interviews, and consulting to identify the patterns driving results. The goal is to turn those findings into practical leadership strategies that improve alignment, accountability, engagement, and culture.
Talk with ADI about your leadership and organizational goals.
Sought out by CNN, CNBC, The New York Times, and The Washington Post for expert authority
Decades of proven behavioral consulting.
Strong client-reviewed business credibility.
Share your leadership challenges, goals, or assessment needs, and our team will help you explore the right behavioral analysis approach.
For immediate assistance, feel free to give us a direct call at +1 678-904-6140. You can also send us a quick email at info@aubreydaniels.com.
For immediate assistance, feel free to give us a direct call at +1 678-904-6140. You can also send us a quick email at info@aubreydaniels.com.